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Top: citrus zest, leafy green accord
Middle: living floral gardenia, white peony
Bottom: white woods
Alpha-Isomethyl Ionone, Benzyl alcohol, Eugenol, Farnesol, Geraniol, Isoeugenol, Limonene, Linalool.
Pura fragrances are thoughtfully designed to never include harsh chemicals. We avoid ingredients known to cause potential harm to health or the environment. Every fragrance is safe and ethically sourced.
Delicate. Energetic. Uplifting.
Representing the purity of gardenia blossoms, this fragrance represents the energy and delicacy of the flowers and their emerging green leaves. The NYBG collection was created for Caswell-Massey with Living Florals. NYBG Gardenia is captured from rare, prized flowers that are cultivated by master gardeners and botanists at the New York Botanical Garden. Breathe in the scent of citrus zest, leafy greens, and gardenia enveloped in white woods.
The original apothecary
Caswell-Massey, founded in 1752, was the first fragrance and personal care product company created in America. Originally an apothecary, they delight in remaining rooted in the beautifully simple. Their fragrances are traditional and carefully made to capture the surrounding beauty of our world.