Your home should smell good
Create your set
Customize and control the way your home smells—right from your phone. Simply plug in the diffuser, add a fragrance or two, and program your Pura to fill your home with clean, premium fragrance exactly how you want it to.
Fragrance Marketplace
Featuring Premium Brands
Full customization in the palm of your hand
alexa-compatible
What people are saying
Reviews
“The best scent device I’ve ever used. I need to order more of these!!”
-Rebecca
“We love that it is kid and pet friendly for our home”
-Ann
“I love this and have added more to every order for every room in my house”
-Alyssa
FAQs
To start experiencing Pura, you’ll need:
• A Pura Smart Fragrance Diffuser
• A power outlet
• A phone that will connect to the diffuser via Bluetooth
• A high-speed home internet connection with a 2.4GHz WiFi network. (A 5 GHz connection is not supported.)
Follow the easy steps in the Pura app to set up your diffuser. If you need extra help, see our article on Setting Up Your Pura Device and WIFI Network Requirements.
Our mission at Pura is to bring safe, premium fragrance to your home. Pura fragrances are pet and kid-friendly, paraben/phthalate-free, and cruelty-free. Take a look at our Pura Promise page to see how we’re always trying to do the right thing.
Pura fragrances are thoughtfully designed to never include harsh chemicals. We avoid ingredients known to cause potential harm to health or the environment, and each fragrance is ethically sourced. You can view the main ingredients of each fragrance on the website under each fragrance description. For more information on fragrance ingredients, including Pura's 'No List', see the Pura Promise.
Probably the #1 best reason to subscribe to fragrances is the discount! You get 30% off fragrances when you subscribe to them—no strings attached. You can easily adjust or cancel your subscription, or swap fragrances to try new ones. Take a look at the Pura Subscription page for more benefits.
