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Top: crisp air accord
Middle: aromatic fir
Bottom: white woods
Pura fragrances are thoughtfully designed to never include harsh chemicals. We avoid ingredients known to cause potential harm to health or the environment. Every fragrance is safe and ethically sourced.View Allergens
Crisp. Sparkling. Sweet.
Escape to an untouched forest surrounded by sparkling lakes and rolling mountains with a fragrance that will transform your space. Pure, crisp air and the scent of mountaintop views mingles with cinnamon, warm cedarwood, and just a touch of sweet peach for a fragrance equal to the most breathtaking experiences.
Stop. Breathe. Revitalize.
Pure Placid takes in moments and uses them to find peace and quality of life. The fragrances are inspired by the Adirondacks, and are created to help you embrace your moods and feelings to elicit memories while connecting with yourself. Learn to claim your calm with a brand that pushes self-awareness and clean ingredients for an all-around uplifting scent experience.
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