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The Partnerships of Pura

Pura wouldn’t be Pura without the amazing brands and people that we work with to help us provide you the best home fragrance possible. We want to dive in to show you a little bit more about what makes them so great, and get you ready for more partnerships to come. Read on to find out more about NEST, Capri Blue, and Apotheke, and why they’re the perfect addition to Pura!

Pura wouldn’t be Pura without the amazing brands and people that we work with to help us provide you the best home fragrance possible. We want to dive in to show you a little bit more about what makes them so great, and get you ready for more partnerships to come. Read on to find out more about NEST, Capri Blue, and Apotheke, and why they’re the perfect addition to Pura!

Pura wouldn’t be Pura without the amazing brands and people that we work with to help us provide you the best home fragrance possible. We want to dive in to show you a little bit more about what makes them so great, and get you ready for more partnerships to come. Read on to find out more about NEST, Capri Blue, and Apotheke, and why they’re the perfect addition to Pura!

Every room in your house has a unique feel, purpose, and presentation. What we do and how we feel in those rooms can set the mood for the rest of our days and what we get accomplished. So, how can we set the right moods? The answer is easyroom fragrance! You’d be amazed at what a difference it can make on your mind and your mood, and how powerful it can be when things are smelling niceee. Read on to learn the specifics about what scents to put where, and how to create a flowing, sophisticated atmosphere in your home.

Every room in your house has a unique feel, purpose, and presentation. What we do and how we feel in those rooms can set the mood for the rest of our days and what we get accomplished. So, how can we set the right moods? The answer is easyroom fragrance! You’d be amazed at what a difference it can make on your mind and your mood, and how powerful it can be when things are smelling niceee. Read on to learn the specifics about what scents to put where, and how to create a flowing, sophisticated atmosphere in your home.

Every room in your house has a unique feel, purpose, and presentation. What we do and how we feel in those rooms can set the mood for the rest of our days and what we get accomplished. So, how can we set the right moods? The answer is easyroom fragrance! You’d be amazed at what a difference it can make on your mind and your mood, and how powerful it can be when things are smelling niceee. Read on to learn the specifics about what scents to put where, and how to create a flowing, sophisticated atmosphere in your home.

Every room in your house has a unique feel, purpose, and presentation. What we do and how we feel in those rooms can set the mood for the rest of our days and what we get accomplished. So, how can we set the right moods? The answer is easyroom fragrance! You’d be amazed at what a difference it can make on your mind and your mood, and how powerful it can be when things are smelling niceee. Read on to learn the specifics about what scents to put where, and how to create a flowing, sophisticated atmosphere in your home.

Every room in your house has a unique feel, purpose, and presentation. What we do and how we feel in those rooms can set the mood for the rest of our days and what we get accomplished. So, how can we set the right moods? The answer is easyroom fragrance! You’d be amazed at what a difference it can make on your mind and your mood, and how powerful it can be when things are smelling niceee. Read on to learn the specifics about what scents to put where, and how to create a flowing, sophisticated atmosphere in your home.

NEST New York

Nest fragrances are some of the most popular and well-loved scents out there, and we feel honored to have them in our collection! Nest was launched in 2008 by Laura Slatkin, a genius and impactful individual in the scent industry.

After connecting with Pura, the Nest smart diffuser has become a very popular item as it is filled with beloved Nest scents like Grapefruit, Cedar Leaf & Lavender, and Bamboo that are diffused throughout the home. Nest home fragrance is lovable for all, and we are so happy to give you these scents in a unique way to help you fall in love with them even further!

NEST:

Where mood is elevated and scent is celebrated. Nest is also committed to advancing the field of autism, and we stand behind them in all of their amazing efforts to help people living with this condition!

Nest fragrances are some of the most popular and well-loved scents out there, and we feel honored to have them in our collection! Nest was launched in 2008 by Laura Slatkin, a genius and impactful individual in the scent industry.

After connecting with Pura, the Nest smart diffuser has become a very popular item as it is filled with beloved Nest scents like Grapefruit, Cedar Leaf & Lavender, and Bamboo that are diffused throughout the home. Nest home fragrance is lovable for all, and we are so happy to give you these scents in a unique way to help you fall in love with them even further!

NEST:

Where mood is elevated and scent is celebrated. Nest is also committed to advancing the field of autism, and we stand behind them in all of their amazing efforts to help people living with this condition!

NEST New York

Nest fragrances are some of the most popular and well-loved scents out there, and we feel honored to have them in our collection! Nest was launched in 2008 by Laura Slatkin, a genius and impactful individual in the scent industry.

After connecting with Pura, the Nest smart diffuser has become a very popular item as it is filled with beloved Nest scents like Grapefruit, Cedar Leaf & Lavender, and Bamboo that are diffused throughout the home. Nest home fragrance is lovable for all, and we are so happy to give you these scents in a unique way to help you fall in love with them even further!

NEST:

Where mood is elevated and scent is celebrated. Nest is also committed to advancing the field of autism, and we stand behind them in all of their amazing efforts to help people living with this condition!


Capri Blue

You know it, and you love itCapri Blue Volcano is one of the most avowed scents on the market. Luckily, you get to diffuse the Volcano scent with more fun and captivating fragrances from Pura Capri Blue in your home diffuser!

This creative and flirtatious brand has been an expert in the industry for over 20 years, and they represent an insanely strong following of avid scenters who love fun fragrance. Mix your fashion and design fanatics with some of the best smells for the signature scents of your life, like Havana Vanilla, Blue Jean, or Aloha Orchid.

Capri Blue:

Where individuality and all sides of you are celebrated, and the importance of scenting and experiencing your every mood has come to life. Capri Blue is big on repurposing, and they want to influence the world for good and individuals, and that’s exactly what Pura believes in!

You know it, and you love itCapri Blue Volcano is one of the most avowed scents on the market. Luckily, you get to diffuse the Volcano scent with more fun and captivating fragrances from Pura Capri Blue in your home diffuser!

This creative and flirtatious brand has been an expert in the industry for over 20 years, and they represent an insanely strong following of avid scenters who love fun fragrance. Mix your fashion and design fanatics with some of the best smells for the signature scents of your life, like Havana Vanilla, Blue Jean, or Aloha Orchid.

Capri Blue:

Where individuality and all sides of you are celebrated, and the importance of scenting and experiencing your every mood has come to life. Capri Blue is big on repurposing, and they want to influence the world for good and individuals, and that’s exactly what Pura believes in!


Capri Blue

“Fragrance is an accessory. It adds depth and character. And it allows you to give each space in your home a different feel.”

- Rayda Vega -

You know it, and you love itCapri Blue Volcano is one of the most avowed scents on the market. Luckily, you get to diffuse the Volcano scent with more fun and captivating fragrances from Pura Capri Blue in your home diffuser!

This creative and flirtatious brand has been an expert in the industry for over 20 years, and they represent an insanely strong following of avid scenters who love fun fragrance. Mix your fashion and design fanatics with some of the best smells for the signature scents of your life, like Havana Vanilla, Blue Jean, or Aloha Orchid.

Capri Blue:

Where individuality and all sides of you are celebrated, and the importance of scenting and experiencing your every mood has come to life. Capri Blue is big on repurposing, and they want to influence the world for good and individuals, and that’s exactly what Pura believes in!

Apotheke

Starting small and understanding the clean fragrance concept, Apotheke captures attention right away with their amazing smells and beautiful backstory. Chrissy Fichtl began with an interest in clean ingredients and a passion for creating great smelling soaps from helpful essential oils.

Apotheke became extremely popular in Brooklyn, and soon expanded into West Elm stores across the country, giving everyone those scents that we know and really love, like Sea Salt Grapefruit, Canvas, and Charcoal!

Apotheke:

Where fine fragrance can still be made close to home by real people, who value clean ingredients that are gentle and safe for everyone. They stand for relishing the simple moments of life and using scent for meaning while giving back to people in need, which is why Pura loves having Apotheke on our team!

Starting small and understanding the clean fragrance concept, Apotheke captures attention right away with their amazing smells and beautiful backstory. Chrissy Fichtl began with an interest in clean ingredients and a passion for creating great smelling soaps from helpful essential oils.

Apotheke became extremely popular in Brooklyn, and soon expanded into West Elm stores across the country, giving everyone those scents that we know and really love, like Sea Salt Grapefruit, Canvas, and Charcoal!

Apotheke:

Where fine fragrance can still be made close to home by real people, who value clean ingredients that are gentle and safe for everyone. They stand for relishing the simple moments of life and using scent for meaning while giving back to people in need, which is why Pura loves having Apotheke on our team!

Apotheke

Starting small and understanding the clean fragrance concept, Apotheke captures attention right away with their amazing smells and beautiful backstory. Chrissy Fichtl began with an interest in clean ingredients and a passion for creating great smelling soaps from helpful essential oils.

Apotheke became extremely popular in Brooklyn, and soon expanded into West Elm stores across the country, giving everyone those scents that we know and really love, like Sea Salt Grapefruit, Canvas, and Charcoal!

Apotheke:

Where fine fragrance can still be made close to home by real people, who value clean ingredients that are gentle and safe for everyone. They stand for relishing the simple moments of life and using scent for meaning while giving back to people in need, which is why Pura loves having Apotheke on our team!

More Coming Soon!

Pura is so grateful for the amazing brands that have worked to help support the spreading of clean fragrance in a smart way, and we couldn’t feel luckier to be a part of who they are and what they do. We have big things coming, so keep your eyes out for more brands that will be launching with us soon so we can continue to give you amazing scents for every part of your life! Thank you for growing with us!

Why do you value the brands you love?


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